Mystery Shopping
For any organization that believes in quality service, mystery shopping can make all the difference. For over 15 years, GameFilm® Consultants has helped to pioneer mystery shopping for clients. And the question we'd like to ask you about mystery shopping is this: Do you own your customers' experience?™
Since the early 1990s, Mystery Shoppers, Inc., has assisted hundreds of businesses that decided to own their customers' experiences. With mystery shopping case studies that speak volumes about the enormous potential of mystery shopping, Mystery Shoppers also offers other market research services that can transform your quality of delivery.
Mystery Shopping: What Is It?
Mystery shopping might be something you've heard of before, and perhaps you know a bit about it. Mystery shopping involves a professional who anonymously visits your business as a customer. This professional analyzes the performance of your employees as well as the facility, and the analysis is all based on your custom criteria. Mystery shopping professionals then deliver a precise customer satisfaction report, something we call a written mystery shopping report. Mystery shopping is used by a wide variety of industries because it gives management a clear, impartial look at the current service status.
But that's not the whole story.
Mystery Shopping Techniques
GameFilm® specializes in several lesser-known, cutting-edge mystery shopping techniques. They include:
* Video mystery shopping
* Written mystery shopping
* Recorded telephone mystery shopping
* Highlight reels
* Retail evaluation
* Retail mystery shopping
* Retail performance analysis
GameFilm® Consultants, a division of Mystery Shoppers, Inc., is the originator of reality-based training and video for the business world. With our reports and video tools, it's possible for you to fine-tune your team's performance with incredible thoroughness.
The MSI Mystery Shopping Difference
There's a big difference when it comes to mystery shopping. Amateur mystery shopping services won't tell you any more than what you already know, wasting time and money. The quality of a mystery shopping performance evaluation can vary greatly with the skills of the mystery shopper, the mystery shopping company's training and procedures, the detail level of the reporting and perhaps most significantly, the closeness of the partnership between your company and the secret shopping company.
If your mystery shopping partner understands your business goals and competitive advantages as clearly and urgently as you do, you can build an incisive mystery shopping assessment together. A well-structured customer experience initiative, based on mystery shopping reports and customer satisfaction surveys, is your eyes and ears, keeping you apprised of critical developments, business health indicators and hidden opportunities.
With access to over 200,000 skilled mystery shopping analysts around the country, Mystery Shoppers, Inc., is the industry leader. More than 60,000 mystery shopping visits per month with more than 50 schedulers are performed every month. We pride ourselves on the relationships we build with our mystery shopping clients, enabling us to become true vendor partners.
